Reason #6

REASON 6

Bespoke performance reports

The key benefits of PPC advertising are that it is accountable, measurable and flexible. Transparency and control of your campaign results are at the centre of our unique management reporting service to you.

Each week we provide a comprehensive suite of performance reports about your campaign. These include conversion tracking, ROI (return on investment) analysis and historical trends. The reports and statistics are provided in a simple, easy-to-read format – you don’t need a PhD to understand them! We can tell you exactly how many people have contacted you as a direct result of your Google advertising. And we'll make regular recommendations on how budgetary changes could further enhance the return on your advertising investment.

Watching trendlines soar!
Amongst the many metrics included in our reports are:

  • Total costs
  • Impressions
  • Visitors/clicks to your website
  • Average cost per conversion
  • Top keywords
  • Most popular adverts
  • Click-Through Rate (CTR) and Conversion Rate (COR)
  • Daily changes made to optimise your campaign

To see an example report, contact us

    AdWords Qualified Company